ASSFACE Diet vs. Paleo vs. Keto — Which One is Right for You?

Not all diets are created equally. Let’s break it down.

If you’ve been looking for a weight loss diet, you’ve probably come across Paleo and Keto. But there’s another option--one that blends flexibility, science, and sustainability: the ASSFACE Diet.

The ASSFACE Diet looked at the Paleo diet's science and criticisms during its beta phase. We asked clients about pain points they had with all diet plans (Paleo, Keto, Atkins, South Beach, and others), and we continued to address those pain points in real-time until we had a diet clients could maintain, but also one that would promote better health and longevity.

So how does ASSFACE compare to Paleo and Keto? Let’s take a closer look.

What Is the ASSFACE Diet?

The ASSFACE Diet focuses on eliminating added sugar and highly processed carbs, while encouraging you to eat real, whole foods—including fruits, vegetables, dairy, and legumes.

The acronym says it all:

Added

Sugar

Sucks,

Fruits and veggies

Also contain

Carbs

Eat those!

ASSFACE Diet vs. Paleo vs. Keto Comparison Chart

Feature	ASSFACE Diet	Keto	Paleo
Allows Dairy	Yes	In some cases	Not on strict Paleo diets, no
Allows Legumes	Yes	Mostly not	Usually no
Allows Fruit	Yes	Some	Yes
Focus	No added sugar, No ultra-processed foods	Replacing carbs for fat/ketosis	Hunter gatherer
Carb Restriction	Moderate (no added sugar)	High	Moderate-High
Flexibility	High (80/20 rule encouraged)	Low-medium	Low-medium
Weight Loss Friendly	Yes	Yes	Yes
Sustainability over the long term	Very high	low-medium	Medium

Why People Love ASSFACE

• No food-group fear: You can still enjoy cheese, beans, and fruit.

• Realistic for busy people: Allows frozen, canned, and grab-and-go options.

• Sustainable over the long term: You don’t need to be perfect—just consistent.

• Built around common sense: It’s not about carbs being “evil”—it’s about avoiding the wrong kinds of carbs (like sugar and processed junk).

Which One Is Right for You?

• Try Paleo if: You want an ultra clean eating plan and don’t mind giving up dairy and legumes.

• Try Keto if: You’re targeting very fast fat loss and can commit to strict low-carb eating.

• Try ASSFACE if: You want a long-term, flexible way to eat better without over-restriction—and you’re tired of food guilt and diet extremes.

Final Thought

When comparing ASSFACE Diet vs Paleo vs Keto, there's a lot to consider. All three diets promote whole foods and cutting processed junk. But if you’re looking for something that’s easy to follow, smart, and still lets you live your life? We think ASSFACE is your answer...